Kohler’s Configure, Price, Quote (CPQ) system underwent a design overhaul, aligned with a North Star vision for B2B sales. The redesigned interface, paired with a Power BI dashboard, enabled seamless data access and enhanced decision-making.
Clunky workflows and poor interface design hampered efficiency and user satisfaction across Kohler’s global sales teams.
The CPQ redesign focused on user-friendly navigation and real-time insights. Workshops and prototypes refined the tool to align with sales associate needs, supported by an innovative data insights hub for marketing efforts.
